Managing large dance competitions requires significantly more than registration forms. Each event has unique rules, participant eligibility requirements, payment structures, staff assignments, and operational workflows.
We developed a scalable backend platform using Golang and deployed it on AWS cloud infrastructure, providing a reliable foundation for all business operations.
The CRM enables organizers to create complex events with configurable registration rules, participant categories, external competitor support, scheduling, staff management, and administrative workflows.
Stripe was integrated directly into the platform to process registrations and internal purchases securely. During competitions, organizers can activate a live ordering system that allows purchases while maintaining a complete transaction history stored within the platform.
The infrastructure also includes a custom authentication system and an optimized media pipeline capable of serving professional-quality videos efficiently without impacting application performance.
A modern React and Next.js website complements the platform by providing public event information while the backend handles the operational complexity.
The problem
Running national-scale dance competitions demanded far more than registration forms — unique eligibility rules, staff assignments, live purchasing, and professional video delivery, all disconnected from a single source of truth.
Business value
A custom CRM built on Golang and AWS now powers every competition end-to-end — configurable events, secure Stripe payments, live ordering with a full transaction history, and a media pipeline that serves professional video without slowing the platform down.
“Mainix built a complete event management platform for our business. The system allows customers to view event details and purchase tickets, while performers can register and buy tickets to participate. They also developed an internal admin system where we can create events, manage menus, process payments during events, and track transaction history. The platform made our event operations much easier to manage and gave us a more professional experience for both customers and performers.”
Olga Foraponova
Owner, Oly's Dancesport Studio